Federal-Mogul has developed what it describes as a versatile new Anco wiper blades retail display that can be used in several configurations, enabling it to be used in virtually any location within a store or customer waiting area.
The display can be used as a portable standalone merchandiser carrying two or three front-facing tiers of product, up to two additional back-mounted tiers and a bottom rack for windshield washer fluid. The top portion of the display can be used separately as a wall- or peg-mounted unit with up to three tiers of Anco wipers. The header and side signs are easy to attach and can quickly be replaced with seasonally focused promotional messages.
“This is the most versatile retail display in the wiper category and a great way for auto parts stores and service dealers to increase their sales of high-quality, high-value Anco products,” said Anco brand manager Tracy Neil.
The complete mobile display (No. RAC100), which holds up to 135 wiper blades, is shipped complete with three tiers, 35 hooks and a colorful header card and side signs featuring a “Be Prepared” safety message and the brand's www.GetAnco.mobi smart-phone eCatalog address. The wall- or peg-mount wire rack display (No. 2T100) holds up to 90 Anco wiper blades and includes two product tiers, 26 hooks and header card and side signage. An additional tier and Snap-on loop hooks also are available.